Designer: Pennant & Triumph Ltd   Shopfitter: Dimension Shopfitters Ltd

Dimension Shopfitters Ltd were proud to be involved in the fit out of this exciting little gem tucked away in the heart of Auckland’s CBD. The store has a ‘bunker’ type feel with the walls being constructed of grey rough cast concrete and the ceiling painted black. The use of light band sawn oak fixtures add warmth and contrast to the interior. The lighting is kept to a minimum and is used to highlight key areas of the fit out.  The brief for Pennant and Triumph Design was to create a retail identity and concept store that met with the demand of both Casio Japan and fit the NZ market.  An East meets West design which perfectly embraces Japanese minimalism with NZ’s love of natural materials and a perfect showcase for the Casio product. All parties involved have been thrilled with the final result.